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15 May 2023 | Reading Time: 2 minutes

The Pros and Cons of Using ChatGPT For Your Business

ChatGPT is one of the most popular AI assistance tools out there. It has recently crossed the 1 billion users mark, so the take-up definitely exists. But that doesn’t mean business owners have continued using the tool long-term.

Chat GPT helps us come up with ideas for a variety of content types, as well as acting as a search engine tool for research. The tool still needs a human touch, and it’s not just a copy-and-paste solution.

But it’s useful for:

  • Suggesting solutions to problems
  • Helping with web development problems – coding and debugging
  • Writing any kind of content
  • Giving history information

If you’re still on the fence as to whether to implement the use of Chat GPT into your businesses, here are the pros and cons to help you decide.

The pros:

  • It’s not industry-specific, anyone can use it
  • You can get any kind of answer you’re looking for
  • Instead of giving lots of resource options to questions as Google does, the tool gives direct questions in a conversational format
  • It’s been proven that it is less time-consuming than Googling
  • It’s very easy to use because it’s been pre-trained for human behavior
  • It gives the most appropriate answer depending on what the question is, you can then follow up with further questions that it will answer
  • The tool has been designed in a way that even if lots of people ask it the same questions, it will aim to give the same answers but in different and unique ways
  • It’s free to use

The cons:

  • Some argue that despite saving time, it’s hampering the creativity of real people
  • Some believe it could take over certain elements of individuals’ jobs
  • It’s only coded software, therefore it will have a lot of limitations
  • Some argue it will result in people getting more ‘lazy’


As with most things, there are pros and cons on both sides. The new tool clearly has a well-earned place in our new digital world, and when used in addition to your current business strategies, it can be a saving grace for every business owner. It does still need a human element and some critical thinking about the answers it gives you. It’s a very handy new tool that business owners should experiment with, but not depend on.

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